From encouraging men to don pearls to inspiring maximalism, these influential stars are spearheading a fine jewelry evolution via red-carpet glow ups, brand collaborations and viral TikTok moments.
Hailey Baldwin Bieber
49.5 million followers on Instagram
Rising model and youth influencer Hailey Bieber is part of a generation that likes its fashion ungendered, sartorially minimalist and effortless. Her look is often hyper-contemporary, with dainty layered yellow gold, diamond tennis necklaces, diamond-embellished name plates, timeless gold hoops, ear cuffs, and body chains accenting her street-style faded jeans or low-key glam outfits.
Dua Lipa
87.8 million followers on Instagram
Music’s hottest “it girl”, Dua Lipa epitomises Y2K style, alternating between small dainty look-enhancing jewels and show-stopping maximalist pieces. On the red carpet, she’s often seen decked out with a mismatched selection of diamond rings on almost every finger. Her endless assortment of swoon-worthy sparkle includes opalescent moonstone rings, colorful enamel flower-shaped hoops, bold gold choker chains, beaded bracelets, and diamond signet rings, all paired with a distinctly youthful, playful essence—intricate nail art, low rise styles, fluorescent corset tops, trackpants and attention-grabbing ensembles.
Harry Styles
48.8 million followers on Instagram
The British singer and actor, known for his androgynous sense of style, embraces gender-fluid tailoring and playfully subverts “ladylike” jewelry, including pearls, ornate ear pieces, and brooches. He often mixes metals, textures, and styles to create distinct looks. Styles’ bold and confident approach to wearing jewelry has inspired many Gen Z individuals to express themselves freely through their jewelry choices.
Bella Hadid
58.6 million followers on Instagram
Supermodel Bella Hadid is well known for her eclectic taste, combining vintage designer pieces with kitsch Y2K-inspired charms. Her jewelry collection boasts the most exquisite details, which include a gold chain ruby-set Bulgari necklace and double-string pearl cuff, along with chokers, beaded necklaces and charms. Hadid brought chunky playful resin rings onto the radar, and has paired a psychedelic top and matching straight-leg trousers with a double-string pearl cuff, torc bracelet and Panthère de Cartier diamond and gold bracelet watch.
Lil Nas X
29.3 million followers on TikTok
Lil Nas X, the Grammy Award-winning rapper and singer known for his bold and daring fashion choices, has a distinctive jewelry style that often reflects his flamboyant and extravagant persona.
He has been spotted wearing statement jewelry pieces, such as oversized chains, mismatched diamond earrings, grills, and rings, as well as a diamond manicure, which challenges the traditional norms of male jewelry and beauty. He wears jewelry as a form of self-expression, often incorporating LGBTQ+ symbolism into his choices, empowering Gen Z to use jewelry as a means of personal expression and representation.
Images: Shutterstock
Five celebrities changing the way Gen Z accessorizes 
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